My name is Sam (he/him), and I call myself the Gay Authenticity Coach. I’m a Master Practitioner in Life Coaching and Conscious Hypnosis. I help clients re-write the stories that hold them back and reconnect with who they truly are beneath the layers of conditioning, expectation, and self-doubt. My work blends the practical and the subconscious, supporting people to transform old patterns, align with their values, and create meaningful, lasting change from the inside out.
Drawing on modalities such as NLP, Hypnosis, and Matrix Therapies, I guide clients to explore the deeper structures of their thoughts, emotions, and behaviours. This unlocks new perspectives and possibilities for personal freedom, confidence, and fulfilment.
My approach is gentle yet powerful, rooted in authenticity, curiosity, and compassion. Sessions are always collaborative and tailored to the individual, creating a safe, inclusive, and affirming space for growth. I particularly enjoy working with those who feel disconnected from themselves or are navigating identity, self-trust, or life transitions.
Before entering coaching, I worked in leadership and people-focused roles across a range of industries, which gave me a deep appreciation for human complexity and the power of connection. As a proud member of the LGBTQIA+ community, I bring a lived understanding of what it means to embrace your true self and live life on your terms.
My practice is neurodivergent-friendly, and gender-affirming, guided by a deep respect for each person’s unique journey toward wholeness and authenticity.
Experience
Before stepping fully into my work as a Coach and Hypnotist, I spent over a decade working
in Hospitality majoratively. In leadership and people-focused roles. My experience leading
teams and supporting individuals through growth, conflict, and change gave me a deep
understanding of human behaviour, motivation, and the power of meaningful connection.
Alongside my private practice, I’ve facilitated workshops and group spaces designed to help
people reconnect with their authentic selves, explore emotional wellbeing, and cultivate
genuine self-trust. My work bridges the gap between traditional personal development and
the subconscious mind, offering an integrative, experiential approach to healing and
transformation.
I’ve collaborated with wellness spaces, community organisations, and events focused on
mental health, authenticity, and conscious living. Through these experiences, I’ve had the
privilege of guiding a diverse range of clients, including members of the LGBTQIA+
community, creatives, professionals, and those navigating life transitions or identity
exploration.
I’m passionate about making inner work accessible, safe, and deeply human, supporting
people not just to cope, but to thrive as their truest selves.
areas of interest
I work with individuals who are ready to explore who they are beneath the surface, people
who want to let go of the expectations of others and live life with confidence and authenticity.
My areas of focus include:
● Identity, self-acceptance, and confidence building
● Releasing limiting beliefs and emotional patterns
● Overcoming procrastination, self-sabotage, and fear of judgment
● Navigating people-pleasing and boundaries
● Healing from past experiences and stepping into empowerment
● Support for LGBTQIA+ individuals and allies
● Neurodivergent-affirming coaching and hypnosis
Whether someone is feeling lost, stuck, or simply ready for more, my work helps them
reconnect with their true self and create the life they genuinely want to live.
qualifications
Master Practitioner in Life Coaching
Master Practitioner in Conscious Hypnosis
Master Practitioner in Neuro-Linguistic Programming (NLP)
Master Practitioner in Matrix Therapies
availability
In practice 2-8pm Wednesdays
